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We have created an Android app, and we wish to share the APK with a few friends and family before publishing it to the Play Store. Our concern is that, if they install the APK, and then later we push an updated version to Play Store, even with the same signature, will the update be delivered to the users who downloaded the APK manually and installed it?

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As of 2015, Google Play will detect apps with the same signature, but they will not be updated unless the user uninstalls the app, and then reinstalls from the Play Store.

So in short, to answer your questions - no, Google Play will not update the application if it is installed from somewhere other than the Play Store.

See: Stack Overflow - Android, sideloading applications and keep them up to date via Google Play

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    +1, you can also see this if you install something from the Amazon (for example) app store. It shows as 'installed' on the Play Store but never has an update option, or uninstall option, just Open.
    – RossC
    Feb 19, 2015 at 10:56
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As of 2015, as stated in the answer by @Ankush, Google says it won't.

But in practice, if you sideload an APK, and an update is pushed on Play Store, it does get pushed down. We tested this scenario. It is important to note that the automatic update to the phone, will happen after a few hours of the app getting published (not APK upload) on the App Store, so in case you are testing, wait for 12 hours.

As of 20th Feb 2015, we have tested it, and this stands true.

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    Tested this March 2020, it is no longer correct.
    – Blundell
    Mar 11, 2020 at 8:44

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